Courtesy of Kerry McManus
Invisible Fence Brand of Cincinnati

First responders with the Highland County Firefighters Association are now some of the best-equipped in the nation to save a pet’s life.

That’s because Invisible Fence Brand of Cincinnati has donated pet oxygen mask kits to each of the departments. These include Paint Creek Joint EMS and Fire District, Highland County North Joint Fire and EMS District, Lynchburg Area Joint Fire and EMS District, Southern Highland Joint Fire District, Brush Creek Township Fire Dept, Marshall Township Fire Dept, Brush Creek Life Squad, Clinton-Highland Joint Fire District, Fayetteville Fire and Rescue, Bainbridge Volunteer Fire Department and Peebles Fire Department.

All 14 mask kits will be presented to the departments during the association’s monthly meeting on Thursday, March 23 at 7 p.m. at 1487 N. High Street, Hillsboro, in the North High Business Center.

This donation is just a small part of Invisible Fence® Brand’s Project Breathe™ program, which was established with the goal of equipping every fire station in America and Canada with pet oxygen masks. These masks allow firefighters and EMS staff to give oxygen to pets that are suffering from smoke inhalation when they are rescued from fires and save pets’ lives.

Invisible Fence® Brand has donated a total of more than 12,400 pet oxygen masks to fire stations all over the U.S. and Canada throughout the life of the program. A reported 150+ pets have been saved by the donated masks so far, two family dogs by the Grant’s Pass Fire Department in Oregon in early October of 2016.

“When a family suffers the tragedy of a fire, lives are turned upside down,” said Ed Hoyt, director of Invisible Fence® Brand. “Pets are valued family members, so we want families to know that their pet can be cared for if tragedy strikes.”

“We realize that humans are the first priority, but in many cases, pets can be saved if firefighters have the right equipment,” said Hoyt. “Project Breathe™ program is simply a way of giving firefighters the tools necessary to save pets’ lives.”

Highland County is joining the ranks of cities like Seattle, Chicago, Denver, and Salt Lake City who have all received donated pet oxygen masks from Project Breathe™ program.

Although the number of pets that die in fires is not an official statistic kept by the U.S. Fire Administration, industry websites and sources have cited an estimated 40,000 to 150,000 pets die in fires each year, most succumbing to smoke inhalation. In most states, emergency responders are unequipped to deal with the crisis. The loss is terrible for the family, heart wrenching for firefighters.
The company has set up a website,, where local fire personnel can make a request for their own departments.

About Invisible Fence® Brand

Invisible Fence® Brand is the original electronic pet containment system and offers a comprehensive family of containment, avoidance, and access products to keep pets out of harm's way and prevent unwanted behaviors throughout both the home and yard. Owned by Radio Systems Corporation in Knoxville, Tenn., Invisible Fence® Brand solutions are sold nationwide by professional, authorized dealers who provide Perfect Start™ Pet training and custom installation that have safely contained over 2 million pets. Invisible Fence® Brand has taken pet care beyond the home and started the Project Breathe™ program, which has donated more than 12,400 pet oxygen masks to fire departments and first responders. For more information on Invisible Fence® Brand or to find a local dealer, visit